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App monetization planner

Model AdMob revenue without connecting your account

Use actual shown impressions or build a traffic scenario by format. See daily revenue, period revenue, annual run-rate and ARPDAU.

Your working inputs stay in this browser. Anonymous site analytics may record tool actions, never your values.

FormatShown impressions/dayeCPMModeled impressionsDaily revenue
Banner10,000$5.00
Interstitial5,000$15.00
Rewarded1,000$8.00
Native2,000$3.00

Daily revenue

$31.00

30-day revenue

$930.00

Annual run-rate

$11,315.00

ARPDAU

$0.03

These are your assumptions. eCPM changes by format, market, season and demand. In actual-impressions mode, match and show rates are intentionally not applied again. In traffic mode, modeled shown impressions equal DAU × sessions × requests × match rate × show rate.

How to read the result

Revenue equals shown impressions multiplied by eCPM, divided by 1,000. Actual-impressions mode does not apply match or show rate again.

Traffic mode models shown impressions from DAU, sessions, requests, match rate and show rate. All values are your assumptions; this tool does not retrieve AdMob data or guarantee earnings.