Sportido Case Study

OVERVIEW

They are having the target to increase app downloads & increase SE ranking for website.

INDUSTRY

Sports

TARGET

App Downloads

LOCATION

India

THE CHALLENGE

Sportido app approached Vmobify to enhance the presence of their mobile app on android. The company presented vmobify with following challenges:

To provide installs via Social media platforms like Facebook & Google AdWords etc.
Increase the Registration number count within the app.
Reducing the CPI drastically & increase the number of downloads
App description optimization
Analytics Set-up
Improving download count, both organic and inorganic
Keyword analysis

SOLUTION

Vmobify implemented success with proven mobile app marketing strategies to meet this challenge.

The marketing plan included play store keywords research and implementation, app description, app icon, app screenshot optimization.

RESULTS

As a result of the above measures, we were able to improve subscription & registration count through social media campaigns and organic traffic by almost 200%, at a reduced CPI. #1 ranking position in the sports discovery app of the IN Play Store.
Targeting a broad range of keywords to increase average daily installs
Our online and offline marketing initiatives clicked with target audience and ensured better brand connect, which led to higher number of app downloads on Google Play Store.
The client continues to hire our services time and again and we are proud to continue working on their projects.